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28 year-old female from Washington, DC
5th year graduate student - on residency
M.A. in Clinical Psychology, Psy.D. Candidate in Clinical Psychology

Community and Content Manager for GrifballHub.com!

GrifballHub.com - Writer, Content Manager, Hubcast Co-Host

I play for the Ways and Means Committee - We've been providing both death and taxes since Summer League '08.

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goosechecka Sponsor
Random RamblingsSo this ALS ice bucket challenge thing is everywhere. I think it's great to be raising funds and awareness for a cause, but what is it about the ice bucket that has made this campaign go viral?

#1: Wording it as a "challenge" makes the game more game-like, and therefore more engaging. Typically when people donate, it's done without much fanfare. One reason this campaign might be more successful is because it (almost) requires that you share your philanthropy with the world. Not only do you get warm fuzzies, you get to show off how awesome you are. Not saying it's a bad thing, but just a very uniquely quirky human thing. Perhaps by actually engaging in a visible, promo...
2 days ago  |  Comments (1)
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Name Goose
Occupation Doctoral Clinical Psychology Student
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